Hi, my name is Matthew – Founder of Hype. I established Hype in pursuit of my dream. I love digital marketing, and the power it brings to both businesses and customers. I truly believe that through good marketing, elevated experiences and simple communication you can engage and inspire people all around the world.
I started my career in IT and fell into web design and marketing in 2010 when I designed my first WordPress site. The website wasn’t a success, I didn’t know how to market it, I didn’t know my target audience, and my brand didn’t have a persona. I learnt a lot from failing.